Founder and Facilitator
2023 - Present

Design Operations Lead at Bupa
October 2023 - Present

UI Design and Production Chapter Lead at Belong
2021

UI Design and Production Chapter Lead at Belong

2019

UI Design and Production Chapter Lead at Belong
July 2022

Content Producer & Graphic Designer

2017

OFF.The.GRID_Global Festival was Australia’s only fully solar powered symposium delivering art, music, talks and food with a zero-waste policy, exclusively powered by the sun only. It began as a battery-powered house party in a London basement and the dedicated team behind it has hosted eco-friendly parties around the world.

The aim of the festival was to invest 100 percent of the profits back into solar power technology projects, in order to help Melbourne transition into a cutting edge, self-sufficient city.

I collaborated closely with the festival founder to write the content and produce the design of a sponsorship proposal pack to send to prospective sponsors for the 2017 edition.

Product Designer
2021

As founding Kinesiologist of The Supernatural Co, I was responsible for:

- Brand identity and design
- Art direction of photoshoot
- Product and packaging design
- Blog content
- Website design
- Shopify CMS

thesupernatural.co

Senior UI Designer at Telstra Digital
October 2017

Digital Brand and Inclusive Design Lead at Telstra Digital
2018

Senior UI Designer at Telstra Digital
2017

Creative Director and Founder
2012

fischerstreet. is an established independent accessory design label, revitalizing lost and found exotic treasures and natural objects from around the globe to create world worn pieces with a rustic modern edge.

Extensively used in film and television and worn by celebrities such as Heather Graham, Bon Jovi’s Phil X, Carrie Ann Moss, Kristin Kreuk & Serena Ryder.

Responsible for all branding, product design, art & creative direction, packaging and marketing.

fischerstreet.com

Senior Designer at MJW Hakuhodo
2015

Valvoline is one of the largest producers of motor oil in the United States and has been established in Australia for over 100 years.

Work undertaken included press ads, 150 year anniversary logo concepts, billboards, packaging, POS, posters and digital media banners and storyboard design for animated gifs.

hakuhodo-global.com

Senior Designer at Studio Popsicle (now Brandoasis)
2014

I worked across the conceptual design and environmental branding of the interior graphic design package for McDonald's restaurants throughout the Asia Pacific.

brandoasis.com.au

Accessory Design Consultant at Roots Canada
2012

AshleyLingforRoots is an exclusive design collaboration of co-branded handmade accessories for Canada's renowned heritage lifestyle brand, Roots.

Series 001 was a native inspired collection of found objects and vintage artifacts using tarnished brass, drop antler, bone and relics unearthed from Canadian Centennial and Olympic history.

I was responsible for all product design & manufacture, logo and packaging design, account management, contract negotiations and creative direction of the collaboration.

canada.roots.com

Freelance Senior Designer at The Vernacular Vanguard,
2014

Interval is the crisp elegant Spring '15 collection by the Australian fashion designer and prior intern for Alexander Wang; Kara Liu.

Responsible for art direction of the brand identity look and feel, including competitor and market research and mood boarding. Conceptual design and execution for stationery, garment labels, swing tags and digital deliverables in collaboration with the Vernacular Vanguard studio.

Freelance Graphic Designer & Product Stylist at Walmart, Canada
2013

Product styling and graphic design for this 16 page product look-book for the George line of Walmart Fall / Winter 2013. Final print-ready version provided in both French & English.

walmart.ca

Senior Designer at Affinity
2014

The Spanish are well known for their tradition, passion, culture and beauty - all traits that Bodegas Borsao blend into every bottle of the Olé Vino Blanco & Tempranillo.

This brief needed a fresh approach to Spanish flair that exuded that same passion and tradition. Responsible for art direction, typography design and layout completed for packaging production. Now stocked in major liquor stores across Australia.

bws.com.au

Accessory Design Consultant at FX Networks
2014

The Strain is an American TV series that premiered on FX 13 July 2014. It was created by Guillermo del Toro and Chuck Hogan, based on their novel trilogy of the same name.

fischerstreet was contracted to design and produce multiple costume rings for lead characters in the tv series.

www.imdb.com

Senior Designer and Art Director at MJW Hakuhodo Australia
2015

Fasta Pasta is an Italian food franchise founded in South Australia in 1982 by local restaurateurs with locations now in four Australian states. The family company of humble beginnings pride themselves on the delivery of fresh, tasty family meals at affordable prices in a friendly and relaxed environment.

Work undertaken included campaign creative for POS, packaging, in-store and OOH print plus static and animation assets for social media content, EDM's and paid digital media distribution.

www.hakuhodo-global.com

Freelance Design Consultant at Langulin
2014

Langulin is a digital realty firm focusing on the sale of distinctive properties.

As a contractor, I art directed and designed the campaign aesthetic and digital marketing plan behind the launch campaign for the sale of The Whitehouse; a multi-million dollar property in Paddington. 

Hero deliverable was the campaign video, followed by the print collateral, EDM and social media content.

Freelance Marketing Assistant and Graphic Designer at Eat My Words,
2013 - 2018

Eat My Words is an Oprah endorsed not-for-profit initiative that delivers divine and delicious cupcakes and sweet edibles in order to raise money and awareness for the Stephen Lewis Foundation, whose tireless efforts work to turn the tide of HIV & AIDS in Africa.

Established and managed social media platforms whilst also designing and leading the e-marketing campaigns for the business.

Senior Designer and Art Director at MJW Hakuhodo Australia
2015

Konica Minolta is a Japanese technology company headquartered in Tokyo with offices in 49 countries worldwide. The company manufactures business and industrial imaging products including digital print systems for the production printing market.

I designed multi-channel creative collateral for brand campaigns, both print and digital. From direct mail, billboards, sales flyers, print ad's, trade banners to EDM's, app design, digital and web tiles.

konicaminolta.com

Senior Designer at Studio Popsicle
2014

Established in 1946, Windsor Smith is Australia’s No.1 leading fashion men’s and ladies branded footwear company, a family operated business now fourth generation strong.

Work included website design, newsletters, business and store cards, social media content, retail POP, billboards & window signage.

windsorsmith.com.au

Senior Designer for MJW Hakuhodo Australia
2015

Legrand is a French industrial group and a world leader in products and systems for electrical installations and information networks. 

I completed graphic design of catalogues, booklets and packaging design for a mass DM product mail out.

hakuhodo-global.com

Freelance Assistant Stylist and Graphic Designer
2011

Working with fashion designer Su-Hui Chu, I helped realise the visual aesthetic of the photo shoot and look book layout for the Ella Peru Fall / Winter 2012 'Euclid & Ulster' collection. 

Senior Designer at Studio Popsicle
2015

Lipstik Shoes first stepped into the world of Australian fashion in 1972 and was one of Australia’s most popular women’s shoes brands. By delivering the hottest styles at an affordable price, Lipstik Shoes created a new movement in women’s footwear.

As Senior Designer my role included website design, newsletters, business and store cards, social media content, retail POP, billboards & window signage.

Contracted as a Signwriter by a variety of clients to design and hand draw signage with chalk and markers. Projects range from butcher shop windows & restaurant chalkboards to personalised wedding signs and seating plan mirrors.